Art direction • Photography • Video • Editing • Food Styling

With Chavroux we wanted to give the brand a fresh take on social. To increase brand awareness, make it inspirational and relevant by introducing recipes that not only inspire but are also easy to reproduce. Tapping into seasonality and vibrant foodie trends.

Art direction • Photography • Video • Editing • Food Styling

Tasked with the challenge to reposition Saint Agur from a winter indulgence to an all year luxury by leaning into cultural food trends. Using social to create food envy, targeting new audiences and shifting the focus from old and mouldy to versatile and fresh.